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Tech Sales Recruiters Case Study: How Circadia Hired Two High-Performing Sales Professionals Faster Than Expected

Home Success Stories Tech Sales Recruiters Case Study: How Circadia Hired Two High-Performing Sales Professionals Faster Than Expected
Tech Sales Recruiters Case Study-Circadia Logo

When you are leading a commercial interiors and workplace solutions company like Circadia and your market demands sales professionals who can navigate complex, multi-stakeholder deals across furniture, AV technology, construction, and design, finding the right tech sales recruiters is not a Google search away. Jim Scheer needed to add sales capacity without disrupting the momentum his team had already built. What started as a search for one hire turned into something much more valuable.

Key Outcomes

• Two sales professionals placed and onboarded, both benchmarked against top commercial integration industry performers using PXT Select
• Faster-than-expected time from candidate profile to signed offer
• PXT Select assessment provided objective data to support hiring decisions and reduce guesswork
• revenueify project managed the full process, protecting Jim’s calendar throughout
• Engagement expanded from one hire to two based on candidate pipeline strength and need to cover different vertical markets

About Circadia

Circadia is a full-service commercial interiors and workplace solutions company serving St. Louis and Kansas City. They design and deliver integrated environments for organizations across education, corporate, healthcare, government, and large venues, integrating furniture, construction, audiovisual, architectural walls, and flooring under one roof. It is a sophisticated, relationship-driven sale that spans multiple decision-makers and long project timelines. When Circadia needed to grow their sales team, they needed tech sales recruiters who understood what that sale actually looks like from the inside.

The Challenge

Selling for Circadia is not a transactional role. A Circadia sales professional works with facilities directors, IT leads, architects, and C-suite executives, often all on the same project. They need to understand how technology integrates with physical space, how to build trust across long sales cycles, and how to represent a multi-service portfolio with confidence. That is a specific and demanding profile to hire against.

Most tech sales recruiters were never designed to find that kind of candidate. They optimize for volume and speed, surfacing a stack of resumes with relevant job titles and measuring success by how fast a shortlist is delivered. For a company like Circadia, that approach produces the wrong hires. A rep who sold SaaS subscriptions is not the same as one who can walk into a healthcare facility and lead a conversation about AV-integrated workspace transformation. The wrong hire costs months of salary, management time, onboarding investment, and lost client momentum.

Jim Scheer reached out to revenueify with a single opening in mind. The challenge was clear: find one sales professional who could actually perform in the Circadia environment, and do it without pulling Jim away from running the business.

The Approach

revenueify deployed the REVUP Hiring process, which is built on the Customer Focused Selling® methodology. Before a single candidate was contacted, revenueify worked with Jim to build a performance-based candidate profile grounded in behavioral frameworks, not just job requirements. The focus was on the selling patterns, motivations, and cognitive traits that align with how top performers in the commercial integration space actually win business. This is what separates specialized tech sales recruiters from generalist staffing firms: the ability to define what good looks like before the search begins.

revenueify then drew on a prequalified database of sales professionals across major and secondary markets, which meant the candidate pipeline was warm from day one. Jim did not have to manage job postings, screen unqualified resumes, or chase candidates who went dark. revenueify handled the coordination, the outreach, the screening, and the interview scheduling while keeping Jim informed at every stage. Learn more about how REVUP Hiring works for commercial integration companies.

For every finalist candidate, revenueify used PXT Select, a validated talent assessment platform, to benchmark each person against a profile built from top performers in the commercial integration industry. PXT Select measures cognitive thinking style, behavioral traits, and interests in a way that gives hiring managers objective data to set alongside their own impressions. Rather than relying on gut feel or interview performance alone, Jim had a structured, data-backed view of how each candidate was likely to perform in the role before an offer was made.

As the search progressed and the quality of the candidate pipeline became clear, an opportunity emerged to bring on a second sales professional at the same time. Rather than treating this as a separate engagement, revenueify expanded the scope and project managed both placements in parallel, keeping the process seamless and protecting Jim’s time throughout.

The Results

Circadia ended up with two strong sales hires, both assessed and benchmarked using PXT Select before the offer stage. The process moved faster than Jim expected, and because revenueify owned the project management from start to finish, the additional complexity of running two searches simultaneously never became a burden on the internal team.

The decision to hire two people instead of one was driven by data and timing, not pressure. That is the outcome you get when you work with tech sales recruiters who are focused on what is right for your business rather than what generates the next placement fee.

“The PXT assessment gave me the tools to select the correct sales candidates. The data I received allowed me to understand how the candidate thinks, what their situational awareness is, and what sales behaviors they possess.”

“revenueify is a true business partner and Edge Preferred Service Provider. They care about their clients, the integrator. And, they care about their sales candidates to find the right fit for them. I would highly recommend using them to fill your next sales role as they have an extensive network of candidates to choose from all over the country.”

Jim Scheer, Circadia

What This Means for Your Team

If you lead a commercial integration or workplace solutions company and your salespeople are selling complex, multi-stakeholder solutions to demanding clients, you already know that finding the right tech sales recruiters is not easy. Most were never designed for your market. The tools they use were never calibrated to what a great integrator sales professional actually looks like, and their model is built around placement speed, not tenure.

REVUP Hiring was built to change that equation. The combination of Customer Focused Selling® behavioral profiling, PXT Select benchmarking against industry top performers, access to a prequalified candidate network, first-year onboarding and coaching support, and dedicated project management adds up to something most tech sales recruiters cannot offer: a process designed to produce sales tenure, not just filled seats.

Circadia’s experience is a model for what is possible when you hire with the right framework in place. Two strong hires, placed efficiently, assessed rigorously, and supported beyond the start date. That is what working with the right tech sales recruiters actually delivers.

If your team is navigating similar challenges, start with a conversation.

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